Privacy Policy
Last updated: 20 August 2026
THE Cornish LOCAL respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what information we collect, why we collect it, how we use it and the rights you have regarding your personal information.
Who we are
THE Cornish LOCAL provides local advertising and promotional services to businesses throughout Cornwall.
For the purposes of UK data protection law, THE Cornish LOCAL is responsible for the personal information described in this Privacy Policy.
Website: thecornishlocal.co.uk
Privacy enquiries: support@thecornishlocal.co.uk
ICO Registration Reference: ZC111429
What information we collect
Depending on how you contact or interact with us, we may collect information including:
- Your name
- Business or company name
- Telephone number
- Email address
- Business address or location
- Your trade, profession or type of business
- Details about the advertising or services you are interested in
- Information you provide during telephone, email or online enquiries
- Information relating to advertising bookings, artwork, accounts and our ongoing relationship with customers
- Technical information relating to use of our website, where applicable
We do not intentionally collect special category personal information through our advertising enquiry forms.
How we collect your information
We may receive personal information when you:
- Enquire through our website
- Complete one of our Facebook, Instagram or other online advertising enquiry forms
- Telephone or email us
- Request information about advertising
- Become a customer of THE Cornish LOCAL
- Communicate with us regarding an existing or potential advertising campaign
- Interact with our business through relevant online platforms
Where appropriate, we may also use publicly available business contact information when contacting businesses that we believe may have a legitimate interest in our advertising services.
How we use your information
We use personal information where necessary to:
- Respond to enquiries and requests for information
- Telephone prospective advertisers who have asked us to contact them
- Check advertising availability for a particular business category or geographical area
- Discuss suitable advertising options
- Prepare advertising proposals, bookings and campaigns
- Design, administer and deliver advertising services
- Communicate with existing customers about their advertising
- Maintain appropriate business and accounting records
- Improve our advertising, customer service and business operations
- Promote our services to relevant businesses where permitted by law
- Meet our legal, regulatory and financial obligations
When someone submits an advertising enquiry form, we use the information provided to respond to that enquiry, including contacting them by telephone.
Our lawful basis for using personal information
Under UK data protection law, we must have a lawful reason for processing personal information.
Depending upon the circumstances, we may rely upon:
Contract – where processing is necessary to provide advertising services you have requested or to take steps at your request before entering into an agreement.
Legitimate interests – where we have a reasonable business need to use information, including responding to business enquiries, managing customer relationships, improving our services and undertaking appropriate business-to-business marketing.
Where we rely upon legitimate interests, we consider whether our interests are balanced against the rights and reasonable expectations of the individual concerned.
Legal obligation – where we need to retain or use information to meet legal, tax, accounting or regulatory requirements.
Consent – where consent is required for a particular activity. Where we rely upon consent, you may withdraw it at any time.
The rules applying to marketing can vary according to the communication method and whether the recipient is an individual, sole trader, partnership or corporate organisation. We apply the relevant UK data-protection and electronic-marketing requirements when carrying out marketing activity.
Facebook, Instagram and online advertising enquiries
We may advertise THE Cornish LOCAL through Facebook, Instagram and other online platforms.
If you complete an enquiry form through one of these services, the information you submit may be provided to us by the relevant platform.
We use this information to respond to your enquiry and discuss advertising opportunities with you.
Those platforms may also process information independently in accordance with their own privacy policies.
Who we share information with
We do not sell personal information.
Where necessary, information may be processed by trusted service providers who help us operate our business, including providers of:
- Customer relationship management and business administration systems
- Email and communications services
- Website hosting and website services
- Accounting and payment services
- Advertising and social media platforms
- IT, data storage and security services
- Professional services where required
We only share information where there is a legitimate business or legal reason to do so.
Where organisations process personal information on our behalf, we expect them to protect that information appropriately.
International data transfers
Some technology, communications, advertising or cloud service providers may process information outside the United Kingdom.
Where personal information is transferred internationally, we take reasonable steps to ensure appropriate safeguards are in place as required by UK data protection law.
How long we keep your information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting and regulatory requirements.
The appropriate retention period depends upon the nature of the information and our relationship with you.
Customer and financial records may need to be retained for longer periods where required for accounting, taxation or legal purposes.
Information held for marketing purposes is reviewed periodically, and we respect requests to stop receiving marketing communications.
Marketing communications
We may contact businesses about THE Cornish LOCAL’s advertising services where we have a lawful basis to do so.
You can ask us to stop using your personal information for direct marketing at any time.
Where someone objects to marketing, we may retain limited information on a suppression record so that we can respect that preference in future.
The ICO confirms that individuals have the right to object to use of their personal information for direct marketing.
Cookies and website information
Our website may use cookies and similar technologies necessary for the website to operate and, where applicable, to understand website usage or support online services.
Some content or services supplied by third parties may also use cookies or similar technologies.
Where consent is legally required for non-essential cookies or similar technologies, these should only be used in accordance with the applicable consent requirements.
Keeping your information secure
We take reasonable organisational and technical measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
Access to personal information is limited to people and service providers who reasonably need it for legitimate business purposes.
Your data protection rights
Depending upon the circumstances, UK data protection law may give you rights including the right to:
- Ask what personal information we hold about you
- Request a copy of your personal information
- Ask us to correct inaccurate or incomplete information
- Ask us to delete personal information in certain circumstances
- Ask us to restrict how information is used in certain circumstances
- Object to particular uses of your information
- Object to your personal information being used for direct marketing
- Withdraw consent where processing is based upon consent
- Request transfer of certain information where the right to data portability applies
Not every right applies in every circumstance.
To exercise your rights or ask a question about how we use your information, contact:
Complaints
If you have concerns about how THE Cornish LOCAL has handled your personal information, please contact us first so that we can investigate.
You also have the right to complain to the UK Information Commissioner’s Office.
Information Commissioner’s Office
Changes to this Privacy Policy
We may update this Privacy Policy when our services, systems or legal obligations change.
The latest version will be published on our website with the date it was last updated.